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Web development

Shopify development

Shopify development covers launching a Shopify store and improving one that already trades. It suits businesses that want Shopify's hosted reliability with a storefront that reflects their brand and sells their catalogue properly, at an agreed cost.

When this helps

Problems this solves

  • A stock theme that looks like every other store and hides your range.
  • Collections and filters that do not match how customers shop.
  • An app stack that duplicates work and slows the storefront down.
  • Product data imported once and never structured properly.

Scope

What's included

Every quote lists the deliverables in writing, so there is no ambiguity about what you receive.

Deliverables

  • Store setup or launch, including theme selection and configuration.
  • Theme and Liquid customisation for sections, templates and metafield-driven content.
  • Product, variant, collection and navigation setup with import-ready data.
  • App evaluation and integration, with subscription costs identified separately.
  • Storefront improvements to product, collection, cart and checkout-adjacent pages.
  • Pre-launch checks and handover guidance for your team.

Not included as standard

  • Shopify Plus checkout extensibility depends on your plan; plan limits are stated, not worked around.
  • App subscription costs and Shopify fees are yours and identified separately.
  • Payment provider approval sits with the provider.

Anything here can be added to the scope and priced separately.

Defined starting point

Shopify store launch or improvement

Fixed price after scoping

Typically includes

  • Theme configuration and agreed section customisation
  • Product, variant and collection structure
  • Navigation, key templates and content placement
  • Shipping, tax and payment configuration
  • Test orders and launch checks
  • Handover notes for your team
Price this work

Process

How the work runs

  1. Step 1

    Review

    Assess catalogue, brand and the journeys the store has to support.

  2. Step 2

    Scope

    Agree theme approach, templates, apps and data requirements.

  3. Step 3

    Build

    Configure and customise, with review at agreed stages.

  4. Step 4

    Launch

    Test orders, launch checks, then handover.

What I need from you

  • Store access at an appropriate staff permission level.
  • Brand assets, product data and imagery.
  • Your shipping, tax and returns rules.

What changes the price

  • Whether a theme is customised or built section by section.
  • Catalogue size, variant complexity and metafield requirements.
  • Number of apps and integrations involved.
  • Whether the store is migrating from another platform.

Questions

Frequently asked questions

Related

Conversion rate optimisation

Review funnels, product, cart and checkout friction, prioritise changes and plan appropriate A/B testing or measurement.

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Website & platform migrations

Scope and deliver platform moves, product and content transfer, redirect mapping, staging checks, launch verification and rollback planning.

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Product data & feed management

Attribute mapping, catalogue imports, data validation, Shopping and marketplace feeds, and connected product-data workflows.

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Get a fixed cost for shopify development.

Share a little about your website, your goals and what is getting in the way. I'll use that to work out the right scope and next step.