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Digital marketing

Image and creative asset creation

Image and creative asset creation produces the visual assets your channels need: banners, edited product photography, campaign graphics and the many size variants each platform demands. It suits businesses whose marketing stalls waiting for images.

When this helps

Problems this solves

  • Campaigns delayed because no one can produce the assets.
  • Product photography with inconsistent backgrounds and crops.
  • Marketplace images rejected for not meeting requirements.
  • The same graphic resized badly for every channel.

Scope

What's included

Every quote lists the deliverables in writing, so there is no ambiguity about what you receive.

Deliverables

  • Website and campaign banners for the agreed placements.
  • Product-image editing: background cleanup, cropping, consistency and compression.
  • Email and social creatives built from an agreed concept.
  • Marketplace image assets meeting eBay and Amazon requirements.
  • Resizing and export variants for each platform's specifications.
  • Organised, named files delivered in usable formats.

Not included as standard

  • Original photography is not included unless explicitly scoped.
  • You must hold the rights to any supplied material; I will check before using it.
  • Product images will not be edited in ways that misrepresent the product.
  • Stock licences and font licences are identified as separate costs.

Anything here can be added to the scope and priced separately.

Defined starting point

Creative asset set

Fixed price after scoping

Typically includes

  • Agreed concept for the campaign or placement
  • Primary asset produced
  • Size and format variants for the named channels
  • Product-image editing on an agreed image count
  • Marketplace requirement checks where relevant
  • Organised, named file delivery
Price this work

Process

How the work runs

  1. Step 1

    Brief

    Agree placements, sizes, message and source material.

  2. Step 2

    Concept

    Produce the primary asset for approval.

  3. Step 3

    Produce

    Create the variants and edit the image set.

  4. Step 4

    Deliver

    Supply organised, correctly named and compressed files.

What I need from you

  • Source images and brand assets, with rights confirmed.
  • Accurate product information for any on-image text.
  • The placements and sizes required.

What changes the price

  • Number of concepts versus number of size variants.
  • Whether assets are created originally or edited from supplied material.
  • Image count for product editing work.
  • Turnaround requirements.

Questions

Frequently asked questions

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Get a fixed cost for image & creative asset creation.

Share a little about your website, your goals and what is getting in the way. I'll use that to work out the right scope and next step.